Free ebook summarizing P&G writing and speaking principles.
POWER Communication teaches you how to work on messages in the small, discrete units of time available to you during your busy workdays.
With each step, Planning and Organizing; Writing; and Editing and Revising, you will be continually improving both the logic and the persuasiveness of your messages.
Specifically, you will improve your ability to demonstrate clear alignments between data, company goals and indicated actions, and to position your message sensitively to the needs of readers and listeners.